In our latest episode, Tom has been asking people about their perceptions of Innovation and Design teams.
He asks Simon Penny and Paul Taylor to defend their positions against the five most common charges:
Nobody knows what Design teams actually do
Design is all top-knots, beard oil and post-it notes - It’s disconnected from reality
Anybody could do it - it’s not a specialism
Innovation is a luxury we can’t afford in difficult times
Organisations are tinkering around the edges rather than solving the big problems that matter
Ouch! See how they get on here
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Labcast is presented by Tom Hartland and produced by Katie Fletcher